A blend of fascinating cultures meets countless coasts and cities in Bulgaria, an ancient country enveloped by the Black Sea and swathes of tree-dotted landscapes. The base of the oldest city in Europe along with many other natural and cultural wonders, a holiday here is a must for anyone that harbors the spirit of adventure.

What’s so special about Bulgaria?
With over 6,000 years of history behind it, Bulgaria is steeped in landmarks that will thrill both amateur and seasoned historians alike. From the 11th-century Boyana Church to the Belogradchik Fortress - an ancient fortress built into the Balkan Mountains - your camera will never leave your hands. With great beaches, food, and activities on tap, too, Bulgaria dreamily combines amazing sightseeing opportunities with all the ingredients of a relaxing retreat. Time to switch on that ‘out of office’...

things to know
about Bulgaria

  • Population: 7 million+
  • Capital: Sofia
  • Currency: Bulgarian Lev
  • Major airports: Sofia, Bulgars, and Varna
  • Language: Bulgarian
  • Timezone: GMT+1
  • Fun facts: Bulgaria’s national dance is the “horo”, a traditional folk dance performed by couples. It’s also a prime location for spa-based pleasures, as it contains hundreds of mineral springs.


Bulgaria’s rich heritage is reflected in its art, music, literature, and architecture, though it also has a long tradition of folk crafts and customs like that of Kukeri, in which its people dress up like monsters and make noise to scare evil spirits away each winter.

The oldest country in Europe, Bulgaria is home to 10 UNESCO World Heritage sites and is built on traditional values, many of which still persist today. Celebrating a wide range of historic holidays each year and sharing a great love for family, friends, and food, you’ll find well-connected people here who are proud of their heritage and passionate about building strong communities.


One of the most important aspects of Bulgarian culture is folk music, which is used to celebrate important events, such as weddings and births, as well as to express emotions like joy, sorrow, and love. Folk songs are passed down from generation to generation, and many of them have been performed for hundreds of years.


Bulgaria’s Black Sea beaches are among the most beautiful in the world. Flanked by rocky cliffs and crystal-clear waters – and making up a coastline that reaches out across nearly 380 miles – these sandy idylls are the perfect places for swimming, sunbathing, fishing, hiking, yachting, and so much more.



There’s plenty to see in Sofia, like ancient Roman ruins and beautiful Orthodox churches. If you’re a fan of architecture, you’ll be in heaven here, especially when in the presence of the Alexander Nevsky Cathedral: the largest Orthodox cathedral in the world, with golden domes that can be seen from all over the capital. With many museums, galleries, parks, eateries, bars and shops to visit, you’re guaranteed a fun-filled getaway.


The former capital of the Ottoman Empire, Plovdiv boasts varied historic structures – including Ottoman mosques and Bulgarian Orthodox churches – crowned by a Roman amphitheater overlooking the city. Whether you’re a culture buff or diehard foodie, you’ll have an amazing time discovering this place, indulging in its wide-ranging restaurant scene and exploring the many museums and galleries decorating its streets.


Nessebar is a small town located on the Black Sea coast, renowned for its UNESCO-stamped old town and plethora of ancient temples, churches, and fortifications. For families, a trip to the Aquapark is sure to be a holiday highlight, a beloved water park that features more water-based attractions than anywhere else in Europe.

Veliko Tarnovo

Spread across three hills, the sprawling city of Veliko Tarnovo stirs the spirit. Its old town – a complex web of atmospheric alleyways complete with artisan workshops, tucked-away eateries and unique boutiques – sits alongside the city’s leading landmarks, namely, a 12th-century fortress embraced by trees. We also love Mini Bulgaria Park, where you can wander past replicas of the former palaces of Bulgarian Tsars.


Bulgaria features a number of important religious sites, like one of the largest synagogues in Europe – Sofia Synagogue – and the biggest Orthodox Cathedral in the world, the Alexander Nevsky Cathedral. Not to be outshone, the Rila Monastery is one of the most popular tourist destinations in Bulgaria, a 10th-century marvel that holds a number of important artifacts. The list goes on and on.


North Bulgaria

Fans of a good view shouldn’t miss a trip to north Bulgaria. You’ll find the Balkan Mountains here, as well as numerous caves, hiking trails, and natural hot springs said to have remedial properties. In addition, you’ll get a good dose of Bulgarian culture in this region, which plays host to the Rila Monastery along with many traditional villages stuffed with old-world charm.

East Bulgaria

Not in the mood for a typical tourist escape? Get off the beaten track with adventures in east Bulgaria, a little-explored region that nonetheless features some standout attractions, such as Orlova Chuka Cave and the majestic Shipka Pass.

South Bulgaria

Peaks and cliffs mark the south Bulgarian skyline. From the Rila to the Rhodope Mountains, this region has numerous magnificent ranges to explore, offering exceptional views of the countryside to those who make their way up its hiking trails. What’s more, this area’s Black Sea coast creates several opportunities for swimming and sunbathing, if desired.

West Bulgaria

Between the capital city of Sofia to its coastal idylls, trips to west Bulgaria are a treat for everyone. Get these sights on your list: Boyana Church, a UNESCO World Heritage site famous for its 13th-century frescoes, Vitosha Mountain, and the sunkissed sands of the Black Sea beaches that festoon this region.

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